Today’s clients don’t just want blonde or brunette, they want their blonde or their brunette.
The new salon standard is custom colour formulation, allowing stylists to design

Using premium hair colours that are lower in price can save you money as a salon owner and hair stylist.

Between rising National Insurance, energy bills, and

UK salons are seeing a new kind of client, the conscious consumers who ask what’s in their colour.

Searches for “vegan salon near me” and “cruelty-free hair dye”

UK salons are under pressure.

Energy costs, higher wages, and supplier price rises mean every tube on the colour bar has to justify its place. At the same time, clients

A client has returned to your salon after four weeks, and that vibrant colour has already faded, between washes, heat styling, and sun exposure. But there are some easy

How L’Oréal Dia Light Helps Salons Increase Client Spend with Healthy, High-Shine Colour, Glossing and toning are no longer quick fixes.

They are high-value haircare upgrades that clients happily invest

Salon colour has changed. 

Clients want blonde that feels healthy, grey blending without harsh lines, and toning services that deliver noticeable shine instantly. This shift is why acidic pH colour systems

Why UK stylists are choosing ultra-gentle, acidic gel colour for shine, toning, and glossing services that clients love.
Colour Services Are Evolving

Salon guests want more than coverage. They want a healthy

Salon colour has evolved.

Clients are demanding glossy, natural-looking hair without damage or discomfort. This is exactly why many UK stylists are choosing L’Oréal DIA Colour as their go-to system for

Even the most stunning salon colour will fade over time.

Daily routines like washing, heat styling, and UV exposure gradually lift the cuticle layer, allowing pigment to escape. Chemical services and environmental