Grey coverage has changed. More clients want confidence without committing to solid root maintenance. They want a look that feels youthful, dimensional, and soft. L’Oréal Dia Light is the ideal solution

How L’Oréal Dia Light Helps Salons Increase Client Spend with Healthy, High-Shine Colour, Glossing and toning are no longer quick fixes.

They are high-value haircare upgrades that clients happily invest

Salon colour has changed. 

Clients want blonde that feels healthy, grey blending without harsh lines, and toning services that deliver noticeable shine instantly. This shift is why acidic pH colour systems

Why UK stylists are choosing ultra-gentle, acidic gel colour for shine, toning, and glossing services that clients love.
Colour Services Are Evolving

Salon guests want more than coverage. They want a healthy

UK colour services are changing.

Clients now expect hair that feels healthier, looks shinier, and maintains tone between appointments. They want colour that is comfortable on the scalp and respectful to

Salon colour has evolved.

Clients are demanding glossy, natural-looking hair without damage or discomfort. This is exactly why many UK stylists are choosing L’Oréal DIA Colour as their go-to system for

Discover why UK Hair Professionals Are Switching to Ammonia-Free, Acid-Balanced Colour That Delivers Shine, Comfort, and Results.

Today’s salon clients

Even the most stunning salon colour will fade over time.

Daily routines like washing, heat styling, and UV exposure gradually lift the cuticle layer, allowing pigment to escape. Chemical services and environmental

By formulating tanning products with high-quality ingredients that prioritise skin health, Natalie created Summerdaze Skin, a tanning brand that delivers a natural-looking brown glow whilst caring for

A salons Challenge: Keep Red as Bold As Day One Hair!

Red hair colour is a high-impact shade but also fades the fastest. After a few weeks, rich tones can lose depth, meaning touch-ups are done much sooner