L'Oréal Dia Color

L'Oréal Dia Color is part of the DIA range from L’Oréal Professionnel, specifically designed for semi-permanent and tone-on-tone hair coloring.

designed for semi-permanent and tone-on-tone hair coloring. The DIA range includes Diarichesse and Dia Color, each tailored to different hair types and desired results. Unlike permanent color, DIA is ammonia-free and offers a more natural, subtle look with enhanced shine. It’s perfect for clients who want to experiment with color without long-term commitment or those looking to refresh their existing color.

Diarichesse:

- Designed for natural and colored hair.
- Semi-permanent color with up to 70% gray coverage.
- Provides rich, deep, and vibrant tones.
- Best for people looking for a natural look with soft contrast or to enhance their natural hair color.
- Great for low-maintenance hair color that fades gradually without harsh regrowth lines.
- Lasts around 6-8 weeks.

Dialight:

- Designed for sensitized or color-treated hair.
- Tone-on-tone color: This is ideal for toning and neutralizing unwanted tones, such as brassiness or yellow undertones in blondes.
- Provides a glossy, shiny finish with a translucent effect, making it perfect for enhancing hair’s natural shine.
- It’s gentler on the hair due to its acidic pH, which is ideal for highlighted or damaged hair.
- Great for refreshing highlights or creating cool, pastel, or pearlescent tones.

- Ammonia-Free: Both Diarichesse and Dia Color are ammonia-free, which means the formula is gentle on the hair and scalp.
- Tone-on-Tone Technology: Rather than fully altering the natural pigment of the hair, DIA color blends with the natural base color, making it perfect for those who want subtle color changes, toning, or adding gloss.
- Long-Lasting Shine: DIA colors are known for providing exceptional shine and enhancing the hair’s natural look.
- Low Commitment: Because it’s semi-permanent, it gradually fades, making it great for clients who want to try a new color without a permanent change.
- Versatility: Diarichesse is better for people looking to deepen their natural color, blend grey hair, or add richness to their existing color.
- Dia Color is designed for toning and glossing, making it ideal for refreshing blonde or lightened hair, and correcting tone without damaging the hair.

Clients Looking for Natural Results:
Diarichesse is ideal for those who want a subtle color change that blends beautifully with their natural shade, rather than a drastic transformation.

Grey Coverage:
Diarichesse is perfect for clients seeking up to 70% grey coverage with a soft, natural finish. It’s especially good for those who are starting to see greys but don't want a harsh, permanent color.

People with Sensitized or Highlighted Hair:
Dia Color is great for people with highlighted, bleached, or damaged hair who want to refresh their color or neutralize unwanted tones (such as brassiness in blondes) while maintaining healthy hair.

For Toning and Glossing:
Dia Color is often used to tone hair after bleaching or highlighting, providing beautiful pastel, pearl, or icy tones. It's also perfect for adding high gloss to the hair for a shiny, luminous finish.

Low-Maintenance Clients:
Both Diarichesse and Dia Color fade gradually and don’t leave a stark regrowth line, making them great for clients who prefer low-maintenance hair color.

Application:

Prepare the Hair:
Apply on towel-dried hair for better penetration, particularly with Dialight.
Section the hair for easier and more even application.
Apply the Color:
Use a brush to apply the color evenly through each section of the hair.
Make sure to saturate all parts of the hair evenly.
Processing Time:
Diarichesse: Leave on for 20 minutes for color development.
Dia Color: Leave on for 5-20 minutes, depending on the level of toning or glossing required.
Rinse:
After processing, rinse thoroughly with lukewarm water.
Use a color-protecting shampoo and conditioner for optimal results and to maintain shine.